New Zealand · Country Guides
What Makes New Zealand Special: Nature, Māori Culture and Kiwi Pride
Volcanoes, fiords, Māori culture and the first country where women won the right to vote. A guide to what makes New Zealand special.
· 1 min read
Auckland · 36.8485° S, 174.7633° E
New Zealand
The big OE, the bach by the beach and jandals all summer. Designs for New Zealanders at home and the many living a long way from it.
The big OE
For generations, young New Zealanders have headed off on their "OE", or overseas experience, often for years at a time. That means a great many Kiwis live abroad, and many feel a strong pull back towards home.
Summer at the bach
The bach, a simple holiday house by the beach or a lake, is at the centre of many New Zealand summer memories: long days outdoors, jandals on your feet and nowhere particular to be.
Pride with a light touch
New Zealanders are proud of home without making a fuss about it. The humour is dry, the pride is real, and the friendly rivalry with Australia is a reliable topic of conversation.
What we design here
Designs for New Zealand begin with cities, beaches and everyday Kiwi life. Everything is original, with no official emblems or borrowed marks.
Read what makes New Zealand special, or explore all countries.
Across New Zealand
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Letters from the places we carry
One short, occasional email: a new story, a design in progress, and first word when the shop opens.
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